Global Hybrid Symposium
AITHE · 2026

International Conference on
AI in Tourism &
Hospitality Innovation

Seamlessly Connecting In-Person and Online Attendees Worldwide

Theme: Transforming Tourism and Hospitality with Responsible, Scalable, and Human-Centered AI

November 27 – 28, 2026
Valletta, Malta
In-Person & Virtual
12 Research Tracks
Conference Starts In
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Learn More

About AITHE'26

Advancing AI-Driven Tourism and Hospitality Innovation at the Premier International Forum

About The Conference

The Premier Forum for AI in Tourism & Hospitality

The 2026 AITHE Summit is a premier international forum uniting leading researchers, tourism professionals, hospitality executives, entrepreneurs, technology innovators, policymakers, and practitioners to explore how artificial intelligence is fundamentally reshaping tourism systems, hospitality operations, destination intelligence, and global travel experiences.

Scheduled for November 27–28, 2026, this global hybrid event will be hosted in Malta, a world-renowned tourism destination and strategic Mediterranean hub, with seamless virtual access provided for international participants.

Our commitment is to deliver a professional and impactful conference experience, focusing on cutting-edge research, real-world industry applications, ethical and sustainable AI frameworks, and the global challenges and opportunities inherent in AI-driven tourism and hospitality transformation.

12
Research Tracks
2
Days
50+
Countries
AITHE'26 Conference
Conference Format
Global Hybrid Symposium
Conference Theme

"Transforming Tourism and Hospitality with Responsible, Scalable, and Human-Centered AI"

The conference theme emphasizes the critical balance between technological innovation and ethical responsibility. As AI transforms the tourism and hospitality industries, AITHE'26 brings together global voices to address how we can harness AI's potential while ensuring sustainability, cultural sensitivity, and human well-being remain at the forefront.

Responsible AI

Ethical frameworks, governance, and sustainable deployment in tourism contexts

Scalable Solutions

Industry-ready applications that can transform operations globally

Human-Centered Design

Keeping guest experience and human connection at the core of innovation

Benefits

Why Attend AITHE'26?

Join the global conversation shaping the future of AI in tourism and hospitality

01

Global Networking

Connect with researchers, industry leaders, policymakers, and innovators from 50+ countries in an immersive hybrid environment.

02

Publication Opportunities

Get your research published in indexed conference proceedings with opportunities for journal publication in Scopus/Web of Science indexed outlets.

03

Expert Keynotes

Learn from internationally recognized experts and industry leaders sharing insights on the future of AI in tourism and hospitality ecosystems.

04

Hybrid Flexibility

Attend in-person in beautiful Malta or join virtually with full access to all keynotes, sessions, and networking opportunities.

05

Cutting-Edge Research

Explore 12 interdisciplinary thematic tracks covering smart destinations, intelligent hotels, sustainable tourism, AR/VR, and more.

06

Industry Innovation Forum

Participate in dedicated B2B sessions, startup pitch corners, and real-world deployment showcases bridging academia and industry.

Target Audience

Who Should Attend?

AITHE'26 welcomes diverse participants from academia, industry, government, and the innovation ecosystem committed to advancing AI in tourism and hospitality.

Researchers & Academics

Faculty, PhD candidates, and research scientists in AI, tourism, hospitality management, and related fields.

Hospitality Executives

Hotel managers, resort operators, and hospitality group leaders exploring AI transformation.

Tourism Professionals

Destination managers, travel agencies, tour operators, and tourism board representatives.

Technology Innovators

AI developers, TravelTech entrepreneurs, startup founders, and digital transformation specialists.

Policymakers & Regulators

Government officials, policy advisors, and regulatory bodies shaping tourism and AI governance.

Data & Analytics Experts

Business intelligence professionals, data scientists, and analytics leaders in travel and hospitality.

Students & Early Career

BSc, MSc, and PhD students seeking exposure to cutting-edge research and industry connections.

Sustainability Advocates

Environmental specialists and sustainability consultants focused on climate-smart tourism solutions.

Ready to Join AITHE'26?

Be part of the global conversation shaping the future of AI in tourism and hospitality. Secure your spot at the premier international forum in Malta.

November 27–28, 2026 · Malta & Online

Research Areas

Explore Our 12 Conference Tracks

AITHE'26 features interdisciplinary thematic areas reflecting dynamic trends in AI research and its growing impact on tourism, hospitality, and global travel systems.

12
Tracks
100+
Papers
2
Days
01

AI-Driven Smart Tourism Destinations

Intelligent destination management and visitor experience optimization

02

Hospitality Automation & Intelligent Hotels

Smart hotel operations and automated guest services

03

Sustainable Tourism & Climate Intelligence

Environmental AI solutions for sustainable travel ecosystems

04

Personalized Guest Experience & Recommendations

AI-powered personalization and recommendation systems

05

Tourism Policy, Regulation & Responsible AI

Governance frameworks and ethical AI deployment

06

Cultural Heritage, Museums & Experience Innovation

Digital preservation and immersive cultural experiences

07

Tourism Business Intelligence & Data Platforms

Analytics, big data, and decision support systems

08

AI in Aviation, Cruise & Transportation

Intelligent mobility and travel logistics systems

09

AR/VR, Metaverse & Immersive Technologies

Extended reality experiences in tourism and hospitality

10

Workforce Transformation & Human-AI Collaboration

Future of work and AI-augmented hospitality teams

11

AI Startups & Digital Entrepreneurship

Innovation ecosystems and TravelTech ventures

12

Tourism Ethics & Responsible AI Deployment

Ethical frameworks and societal impact assessment

Ready to join us? Secure your spot at AITHE'26 in Malta.

Featured Voices

Keynote Speakers

Internationally recognized experts and industry leaders sharing insights on the future of AI in tourism, hospitality, and global travel ecosystems.

Keynote

Speaker TBA

Director of Research
Global Tourism AI Research Institute
Keynote Topic
AI-Driven Destinations: From Data to Experience Intelligence
Keynote

Speaker TBA

Chief Technology Officer
International Hospitality Technology Group
Keynote Topic
The Intelligent Hotel: Automation, Personalization & Guest Trust
Keynote

Speaker TBA

Professor
Center for Responsible AI & Society
Keynote Topic
Human-Centered AI in Tourism: Ethics, Culture & Sustainability

More Speakers Coming Soon

Additional keynote speakers and invited panelists will be announced. Stay tuned!

Mark Your Calendar

Important Dates

Stay on track with key milestones for AITHE'26. Plan your submissions and registration around these critical deadlines.

April
1
2026

Call for Papers Launch

Official release of detailed submission guidelines and thematic track descriptions.

April
15
2026

Sponsorship Prospectus Release

Detailed sponsorship and partnership packages for organizations seeking international visibility.

May
1
2026

Early-Bird Registration Opens

Discounted registration rates for early commitment. Secure your spot at reduced pricing.

July
31
2026

Abstract & Manuscript Deadline

Firm deadline for all research submissions. Submit your abstract or full manuscript by this date.

September
10
2026

Notification of Acceptance

Authors notified of peer-review outcomes. Receive feedback and acceptance status.

October
15
2026

Final Paper Submission

Camera-ready versions due for inclusion in conference proceedings.

November
27-28
2026

AITHE'26 Conference

Two days of keynotes, parallel tracks, networking, and innovation in Valletta, Malta & online.

Don't miss the Early-Bird discount — register before rates increase!

Valletta, Malta - Conference Venue
Conference Venue

Valletta, Malta

Where Mediterranean Heritage Meets Innovation

Experience Malta — Europe's Hidden Gem

Join us in Valletta, Malta's UNESCO World Heritage capital, for AITHE'26. This stunning Mediterranean island nation offers the perfect backdrop for innovation and collaboration — blending 7,000 years of history with a thriving tech ecosystem.

Location
Valletta, Malta
Conference Dates
November 27–28, 2026
Format
Global Hybrid Symposium (In-Person & Virtual)
Accommodation
Preferential hotel rates available upon registration

Global Access

Direct flights from major European, Middle Eastern & African hubs

Perfect Climate

Mild Mediterranean weather in November — ideal for networking

UNESCO Heritage

7,000 years of history in Europe's smallest capital city

Tech Innovation Hub

Europe's rising tech destination with growing AI ecosystem

AITHE'26 Conference Venue
Valletta, Malta • November 27–28, 2026
Secure Your Spot

Register for AITHE'26

Join researchers, industry leaders, and innovators from around the world. Registration includes full conference access, proceedings publication, networking events, and more.

Multiple Tiers
Presenter, Industry, Student, Virtual
Early-Bird Rates
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Early-Bird Registration opens May 1, 2026